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Home.

Director of Product Design

I'm Em.

I've spent my career exploring 

the definitions of experience design.

Live Responsive Web Solutions

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B2B2C Ecommerce

UX & Design System Architect 

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White Label Web Platform

Product Design & Design System Manager

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Subscription Ecommerce

Lead UX Designer

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Global Conference Website

Lead UX Designer

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Telecommunications

Lead UX Designer

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Educational Non-Profit

UX & Design System Architect 

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CPG Brand Site

UX Designer 

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Video Appointment Portal

UX Designer

My work is a result of research, collaboration, and a dedication to crafting seamless user experiences.

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Live iOS Apps

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Live Android Apps

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Trusted by brands like...
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Teams

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Jira

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Slack

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Confluence

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Drop Box

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Google Drive

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GitHub

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SharePoint

Work Tracking & Comms Tools

Living Design Systems

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Expert designing accessible products within compliance of WCAG 2.2

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CRL

Created

Scalable design system

Reusable product data templates

Improved

24% of phone customers converted to online customers

60% increase in monthly average users

Geometrical Shapes
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Design & Research Tools

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Figma

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Sketch

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Adobe Suite

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InVision

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Zeplin

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Usertesting.com

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Principle

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Power Point

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Apple Key Note

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Google Slides

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Customer Loyalty Programs

Designed and launched a points-based loyalty program in service of 4+ retailers across mobile and web platforms

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Web & App Commerce

Designed delivery and pickup in-app commerce experiences for iOS and Android devices

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White Label Products

Designed and directed a strategically flexible design system to grow and support 15+ unique retailers

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User Authentication

User data is a beast, both legally and negotiating for it with users. Whether it's email/password, phone verification, or loyaltyIDs, I've built authentication flows for it.

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Digital Advertising

Designing to balance the retailer, the advertiser, and the user is my sweet spot. Ads can't feel intrusive to a user, but they must be tempting enough for users to interact and shop.

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Search

Even while being blown up by AI, search design is fairly stable. Ask me about how to improve your search - the problem that felt "solved" years ago.