Home.
Director of Product Design
Responsive B2B2C Architectural Commerce Website
Role
Principal Product Designer
Impact
Established a living design system
Migrated 24% of phone orders to online orders, speeding up order processing
Allowed architects, contractors, and residents to shop unique catalogs
Responsive conference website for sponsors, attendees, and partners.
Lead UXDesigner
Over 50% of conference attendees reported easier conference navigation due to the redesigned enrollment and agenda flows.