Home.
Director of Product Design
Responsive B2B2C Architectural Commerce Website
Role
Principal Product Designer
Impact
Established a living design system
Migrated 24% of phone orders to online orders, speeding up order processing
Allowed architects, contractors, and residents to shop unique catalogs
Responsive conference website for sponsors, attendees, and partners.
Lead UXDesigner
Over 50% of conference attendees reported easier conference navigation due to the redesigned enrollment and agenda flows.
Responsive website for applications, enrollment, donations, and volunteers.
UXDesigner
Responsive website sign ups, coupons, product catalog, and more.
Multi-platform white label retail solution
iOS, Android, & Web
Product Design Founder & Director
Established the design system
Launched 20+ features
Hired design & research teams
Responsive B2C Subscription Commerce Website
Reduced new customer cart abandonment by 14% within first 2 months post-launch
ecoracedesign@gmail.com